Comments on: 5 reasons marketers love Google Adwords and avoid Yahoo Search Marketing and Microsoft Adcenter http://www.jeffwoelker.com/2009/07/14/5-reasons-marketers-love-google-adwords-and-hate-yahoo-search-marketing-and-microsoft-adcenter/ Jeff Woelker's Home for Search Marketing, Social Media, Chicago, and Life on the North Side Sun, 27 Jun 2010 04:36:23 -0700 http://wordpress.org/?v=2.8.6 hourly 1 By: Cameron Kane http://www.jeffwoelker.com/2009/07/14/5-reasons-marketers-love-google-adwords-and-hate-yahoo-search-marketing-and-microsoft-adcenter/comment-page-1/#comment-11413 Cameron Kane Mon, 15 Feb 2010 09:02:28 +0000 http://www.jeffwoelker.com/?p=858#comment-11413 Adwords is a really great tool for promoting your website, forum or affiliate link. the ppc cost of adwords is even cheaper than Friendster or Facebook. before, i used to advertise on facebook but the ROI is so low. Adwords gives me a much better ROI compared to Facebook ads. Adwords is a really great tool for promoting your website, forum or affiliate link. the ppc cost of adwords is even cheaper than Friendster or Facebook. before, i used to advertise on facebook but the ROI is so low. Adwords gives me a much better ROI compared to Facebook ads.

]]> By: Jacnette http://www.jeffwoelker.com/2009/07/14/5-reasons-marketers-love-google-adwords-and-hate-yahoo-search-marketing-and-microsoft-adcenter/comment-page-1/#comment-11323 Jacnette Tue, 17 Nov 2009 15:57:56 +0000 http://www.jeffwoelker.com/?p=858#comment-11323 I have been using Adwords for the last 2 years and i can only say that it increased my online sales by about 20%. The pay per click cost of Adwords is even cheaper than Adbrite. I love Adwords. I have been using Adwords for the last 2 years and i can only say that it increased my online sales by about 20%. The pay per click cost of Adwords is even cheaper than Adbrite. I love Adwords.

]]> By: thewinchester http://www.jeffwoelker.com/2009/07/14/5-reasons-marketers-love-google-adwords-and-hate-yahoo-search-marketing-and-microsoft-adcenter/comment-page-1/#comment-11241 thewinchester Thu, 16 Jul 2009 14:41:40 +0000 http://www.jeffwoelker.com/?p=858#comment-11241 It's a nice reply from the MS Advertising team - but they need to get their house in order with other international markets. I don't care about the platform, if the metrics aren't the best (that's what web analytics services are for) or if I have to spend extra time to get it setup - I just need to be able to get my potential customers aware of what we do so they come to us first, whatever it takes. I'm using keyword advertising quite heavily in the government agency where I'm the chief web strategist/developer/project manager/trainer (see jack of all trades with a crappy title and next to nothing budget). I want to advertise on bing, my customers are using bing, but the barrier to get started (dealing with a local affiliate - ninemsn, who has no information on their website about the product) doesn't get this off to a good start. There's people in Australia who want to hand their money over to you for the product - but because you have a partner over here who's (lack of) information who leaves me wondering what management and reporting I'll receive let alone how easy it is for me to manage our campaign, I'll not be pursuing this in the near future. It’s a nice reply from the MS Advertising team – but they need to get their house in order with other international markets.

I don’t care about the platform, if the metrics aren’t the best (that’s what web analytics services are for) or if I have to spend extra time to get it setup – I just need to be able to get my potential customers aware of what we do so they come to us first, whatever it takes.

I’m using keyword advertising quite heavily in the government agency where I’m the chief web strategist/developer/project manager/trainer (see jack of all trades with a crappy title and next to nothing budget).

I want to advertise on bing, my customers are using bing, but the barrier to get started (dealing with a local affiliate – ninemsn, who has no information on their website about the product) doesn’t get this off to a good start.

There’s people in Australia who want to hand their money over to you for the product – but because you have a partner over here who’s (lack of) information who leaves me wondering what management and reporting I’ll receive let alone how easy it is for me to manage our campaign, I’ll not be pursuing this in the near future.

]]> By: Mel Carson http://www.jeffwoelker.com/2009/07/14/5-reasons-marketers-love-google-adwords-and-hate-yahoo-search-marketing-and-microsoft-adcenter/comment-page-1/#comment-11235 Mel Carson Tue, 14 Jul 2009 13:44:43 +0000 http://www.jeffwoelker.com/?p=858#comment-11235 Hi Jeff Sorry you seem to be having a less than satisfactory experience with Microsoft adCenter. Couple of things: adCenter does have a Desktop Tool: http://advertising.microsoft.com/adCenter-Desktop which I'm suprised you've not heard about. Give it a whirl and let us know what you think. We also have a KW advertising intelligence tool which has been getting good feedback: http://www.seomoz.org/blog/using-the-adcenter-excel-plugin-for-keyphrase-research Find out all about our mobile offering here: http://advertising.microsoft.com/mobile-advertising As for our service, we take supporting our customers very seriously and generally the feedback is excellent. You have my email address, please ping me your details and we'll have one of our guys reach out. If any of our customers are having difficulty getting access to the information the need to make their experience with adCenter better then we want to know about it. Thanks again Mel Hi Jeff

Sorry you seem to be having a less than satisfactory experience with Microsoft adCenter.

Couple of things:

adCenter does have a Desktop Tool: http://advertising.microsoft.com/adCenter-Desktop which I’m suprised you’ve not heard about. Give it a whirl and let us know what you think.

We also have a KW advertising intelligence tool which has been getting good feedback: http://www.seomoz.org/blog/using-the-adcenter-excel-plugin-for-keyphrase-research

Find out all about our mobile offering here: http://advertising.microsoft.com/mobile-advertising

As for our service, we take supporting our customers very seriously and generally the feedback is excellent.

You have my email address, please ping me your details and we’ll have one of our guys reach out.

If any of our customers are having difficulty getting access to the information the need to make their experience with adCenter better then we want to know about it.

Thanks again

Mel

]]>